WITHIN AN OMNI-CHANNEL APPROACH MARKETPLACES CAN BE A KEY DRIVER OF SALES AND REVENUE

 

You might find yourself lost with regards to the ins and outs of marketplaces and Amazon advertising in particular. Don’t worry: you are not the only one. Digital advertising is evolving fast and Amazon advertising is relatively new – especially in the Netherlands – so don’t panic: we are here to make advertising simple again.

 

MARKETPLACES ARE HERE TO STAY!

INCREASE YOUR SALES AND REVENUE.

 

Or you might be getting the hang of it, at the same time others might be terrified of actively driving traffic to a third-party ecommerce giant rather than sending traffic to your own website. We agree; you should thoroughly think through your strategy, but marketplaces are here to stay so we prefer to look at it as a big opportunity to increase your sales & revenue.

 

Look at it from the customer’s perspective: we all want a seamless journey experience. No matter where we are or what device we use; we think we know what we want, and we want it fast. So why not offer your consumer a 360 experience and extend the offering of your products?

 

What are marketplaces?

Marketplaces are e-commerce platforms where buyers & sellers are connected. The products/services offered on a marketplace are provided by multiple sellers while the transactions are being processed by the marketplace operator. Well known examples of marketplaces are Amazon, bol.com and Zalando.

 

Pervorm | Amazon Bol.com Zalando

 

What’s in it for you?

Within an omni-channel approach, marketplaces can be a key driver of sales and revenue. We consult you on the use of different technologies, on selling online, and advertising possibilities. If desired we also help to set up, optimise and report your digital campaigns. We make sure it is an integrated part of your customer centric approach.

 

What we do for you

At Pervorm we will help you in deciding how you could benefit from starting on Marketplaces and which guidelines or roadmap would work for you. We provide a tailored made approach and define the next strategic steps.

 

We offer:
  • Audits on whether or not marketplaces are fit for your brand
  • Creation of digital strategies
  • Digital advertising activities on marketplace(s)
  • Training for your organisation on how to manage marketplaces yourself