FrieslandCampina: Creative Acceleration Friso Formula Milk
Facebook Canvas Ads – Vietnam
When dealing with the fine mechanics of loyalty programs, Facebook users are often required to switch to their browser to close the deal. Canvas ads are perfect to communicate multi-layered messages like this without interruptions. Our Creative Department made this Friso canvas ad a customer journey on itself, blending the initial video ad with the rest of the experience. The seamless design features several active and passive elements that invite interaction. Users are smoothly guided along all touchpoints, from the initial offer to the urgent CTA.